It’s the place to be for anyone who believes in the power of creativity,” say the organizers. Every year, le Cannes Lions International Festival of Creativity rewards the best in communications and advertising. The event is a global benchmark, transforming la Croisette into the epicenter of imagination driven by the world’s leading advertising agencies. The industry’s most famous professionals, seduced as much by the presentation of the emblematic “Lions” awards as by the business, also take the time to inspire future talent.